Design City Tours That Tell a Story, Not Just Show the Sights

This is more than a blog — it’s a creative toolkit for those who believe cities are stories waiting to be told. Whether you’re a passionate local, an aspiring guide, or a cultural entrepreneur, this platform is designed to help you design, refine, and share your own unique walking tours that turn everyday streets into immersive journeys.

Why Create Author Tours?

Cities are living museums — layered with history, culture, voices, and secrets. An author tour isn’t just a guided walk; it’s a curated experience led by someone with a point of view. Unlike standard sightseeing, author tours are personal, thematic, and story-driven. They offer depth, character, and a perspective that no map or app can replicate.

What Makes Author Tours Stand Out?

Unlike generic tours, author tours offer:

  • A Personal Narrative – Reflect your background, values, and curiosity
  • Depth over Data – Go beyond facts and create emotional resonance
  • Flexible Formats – Design experiences for groups, individuals, families, or even digital audiences
  • Creative Freedom – Blend history, art, activism, or humor in your own way
  • Local Impact – Support neighborhoods, highlight hidden gems, and inspire mindful travel

What You’ll Find Here

We offer structured insights and creative inspiration across every stage of tour creation:

Concept Building

Learn how to find your theme, shape your narrative, and define your voice as a guide.

Route Design

Discover strategies for planning intuitive, engaging routes that keep groups moving and minds engaged.

Storytelling Mastery

Explore the craft of live storytelling — from scene-setting to timing, tension, and emotional connection.

This blog completely changed how I think about city tours. I went from giving basic walks to designing experiences that truly connect with people. The storytelling tips are gold.

Isabella Tran, Independent Tour Creator, Melbourne

Our Blog

Designing City Tours for Schools and Students

Night City Tours vs. Day City Tours: What Changes?

How to Build a City Tour for People Who Hate Tours